Business Blog

If your business blog is bland or full of corporate speak then it will fail.
Blogs are ultimately conversations - conversations you’re having with everyone that’s invested in your business: customers, vendors, employees and potential customers.
Have you ever put someone to sleep at a dinner party conversation? What about a corporate presentation? Let’s hope not!
A successful […]

Many people think of a business blog as a way of advertising your business. It is. But the content of the blog doesn’t have to be focused on your company, its services, its successes, etc.
In fact, more and more business blogs are more loosely tied with the core business from the perspective of services, offerings […]

When you first start a business blog, you might think the best thing to do is talk about yourself and your business. Your accomplishments. Your services. Why you’re great.
Eh…OK, that’s not necessarily terrible, but blogging isn’t really the place for that. It’s not about you. It’s about everyone else around you. It’s about the audience/community […]