Business Blog

When you first start a business blog, you might think the best thing to do is talk about yourself and your business. Your accomplishments. Your services. Why you’re great.
Eh…OK, that’s not necessarily terrible, but blogging isn’t really the place for that. It’s not about you. It’s about everyone else around you. It’s about the audience/community […]

I love the name of Joseph Ratliff’s blog — The Profitable Business Edge.
He recently wrote a post, 5 Reasons Why Blogging is the New Internet Marketing Tool. He’s got 4 out of 5 things right in my opinion.
He writes:
Because blogging is yet to be proven as a mainstream online advertising media, most sites see it […]

Chuck Newton is a lawyer. And no, this isn’t the start of a lawyer joke.
Chuck Newton is a blogger.
And Chuck Newton gets it.
He recently wrote, “Simply put, blogging is the process of branding, and branding is what you need.”
That’s the first sentence in his blog post titled, Blogging Is Branding..And Branding Is Important For Business. […]

Northeastern University recently released a study on business blogging, coming up with 5 factors of success for business blogging.
Those 5 factors include:

Culture
Transparency
Time
Dialogue
Entertaining Writing Style and Personalization

All of these are critical points of interest for anyone thinking about starting a business blog.
One idea I would propose is a group business blog where multiple contributors are […]

Ted Demopoulos has a funny (but important) story on why local businesses need blogs.
He was searching for the phone number of his lawyers.
He rents office space from them — he could have walked upstairs to see them. Instead, he went looking online just like millions of other people do when they’re looking for local information.
When […]